Web 2.0 is another "buzz phrase" that has implications for the training landscape. The term was basically coined to capture the essence of a "second generation" of web technologies and ideas that has kept the web fresh. In doing so, it has raised and broadened people's expectations of the power and appeal of the internet.
One good example that pertains to training is the success of video websites such as YouTube. There are many free "training" videos on YouTube and other such sites, which has hadаthe effect of raising the acceptance level of video as a platform for training delivery.аPerhaps even more significantly, it is widely accepted that the production quality of the video need not be very good at all (in a corporate environment sloppy doesnТt fly, but it is fair to say that the required level of polish may have come down).
Other examples of common Web 2.0 trends are social sites such as MySpace, blogs, wikis, and Craigslist. аWeb 2.0 is not a discrete phenomena, it's more a recognition that the internet is seeing a lot of innovation that extends the reach of the average user. This has changed peopleТs expectations of the web, and thus the training developer can also think much more expansively about how to incorporate web technologies into training with less concern about lack of acceptance by the end user.